Solaray was born out of ingenuity, quickly growing and thriving through consistency and conscious investment in what’s truly essential. Today, our core principles remain the same. It’s these values that drive us in everything we do, every day.
Pursue Innovation
Continuously seek better solutions to improve health through leveraging the best that advances in science and technology have to offer. Don’t rest on our laurels. Push boundaries; redefine them altogether. There is always something more we can be doing for our customers, and the work is never done.
Innovation in Action
Over the last 50+ years, we’ve steadily introduced cutting-edge formulas to better meet your needs—from our award-winning original CranActin, one of the first cranberry supplements clinically researched for bacterial anti-adherence, to our Mycrobiome® line of probiotics, delivered in our unique Enteric Shield® VegCaps that help ensure the cultures reach the gut safely and alive.* And we couldn’t be prouder of one of our latest developments: Liposomal Multivitamins. They’re made possible through our proprietary liposomal process, which is revolutionizing multis for good. We’re the first supplement company to deliver true liposomal nutrients this way. Learn more about our groundbreaking technology.
Uphold Quality
Create the best possible solutions for our customers, with clean ingredients from the earth. Provide assurance through our state-of-the-art lab with advanced technology that tests and re-tests each of our 700+ products. Deliver on the trust built with our customers for five decades and counting, and on their belief that our products are the most efficacious solutions to meet their and their loved ones’ needs.
Quality in Action
It’s right in our mission statement: We scour the globe for the highest-quality ingredients. And our testing protocols are some of the most stringent in the industry. Follow a Solaray supplement from source to shelf for a peek at our processes.
Stay Loyal
Remain faithful to the partners and the customers who believed in us from the start and helped us become the global brand we are today. Support their growth as they support ours.
Loyalty in Action
Solaray has been sold in health food stores around the country since our launch in 1973. These stores have always believed in our supplements, as they’re relentlessly committed to curating and representing quality, efficacious natural products for their customers. Though we’re now sold online as well, you’ll continue to find Solaray in these retailers, as they mirror our brand pillars and have been our champions from day one—and are an important player in your daily pursuit of health. Find Solaray in your neighborhood health food store.
Of course, we also strive to remain loyal by continuing to offer and improve our time-tested formulas. We know they’ve been with you on your wellness journey every step of the way so far, and we want you to be able to keep counting on them for years to come.
Drive Education
Leverage our position as one of the originators in the supplement space to deepen people’s knowledge and provide them with the tools to further their own wellness journeys. Champion education through transparency. Continue to welcome newcomers into the fold, because we believe the quest for better health should be open to and accessible by everyone.
Education in Action
As you may have noticed, we’ve recently relaunched the Field Notes section of our website, and it’s now home to a growing collection of informative articles on everything from essential vitamins and minerals to lifestyle tips and tricks. Stay tuned here for more.
Be of Service
Provide the best possible solutions to our customers to help them Live Brighter and embrace the moments that matter most. Create wide-scale initiatives that care for the planet—not just to check the box, but to show the world that we are investing in the future, for our generation and those to follow.
Service in Action
From our recycled bottles to our partnership with the Forever Young Foundation, we are deeply committed to sustainability and social causes.