Our Mission

Since 1973, we’ve scoured the globe for the highest quality ingredients, connecting you with the most efficacious supplements that help you live brighter & embrace the moments that matter most.

Brand Anthem

For nearly 50 years, Solaray vitamins have helped people to Live Brighter.

Wellness starts with the proven power of science and clean ingredients from the earth.

Formulated to brighten your beginnings, fresh starts, and new freedoms through open doors, on open roads – these are the moments that fill us with life.

To help you rise with the sun and start daily rituals and routines. In health, with heart, to nourish your wellbeing – these are the moments that fill us with peace.

To meet each day with resolve and move with purpose and strength. Our ingredients help you reach for the sky as the earth grounds you below. As you find balance with nature and within.

Solaray. Born in 1973.

With pioneering industry standards, best-in- class testing, and over 900 vitamins, minerals, and herbs.

To support us all in reaching our highest heights and our healthiest selves.

Live Brighter.

  • Shot on 16mm Film

    The Campaign

  • This work, titled Live Brighter, was created to share Solaray’s values with the world, to support people in pursuit of wellness as they embrace the moments that matter most.

    To best capture the natural beauty of Utah, Solaray’s birthplace, the creative is shot on the classic medium of 16mm film with the rare Hawk Anamorphic camera lenses, of which there are only seven in existence -- bringing the same level of precision and detail Solaray applies to the creation of efficacious supplements.

New Look. Same Trusted Formulas.

Our new timeless look represents our rich heritage, the lifestyle we embody today, and the core principles that help us navigate both the present and future: including a commitment to care responsibly for the planet.

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Backed by Science. Rooted in Nature.

We create the best possible solutions for our customers with clean ingredients from the earth. Our state-of-the-art labs and advanced technology empower us to test and re-test each of our 900+ products, ensuring some of the highest-quality products available.

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Made in Utah.

Our legacy was built upon the belief that nature was the very source of healthy nutrition and held the key to wellness. Nearly fifty years later, our outlook hasn’t changed. Our purpose remains to inspire people to pursue healthier, better lifestyles one step at a time.

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"We need acts of restoration, not only for polluted waters and degraded lands, but also for our relationship to the world."

- Robin Wall Kimmerer, Braiding Sweetgrass: Indigenous Wisdom, Scientific Knowledge, and the Teachings of Plants

  • Environmental Health

    The Path Forward

  • In just one word: progress.

    We are constantly looking for opportunities to raise the bar so that we can help you reach your highest heights.

    The planet we live on gives us so much and, at Solaray, our biggest goal is to ensure that future generations can enjoy the very earth that inspires us daily. Thats why we are dedicated to minimizing our carbon footprint and to maximize our earth’s longevity.

    By the year 2025, we will have planted one million trees in the regions from where our supplements come from.